Global Digital Marketing Summit
Register Contact
Groups Register Contact
Top

About Us

What is GDMS？
The GDMS (Global Digital Marketing Summit) was created by VisonEvents and
was tailored-made for Brand Marketing
Every year, we will gather renowned thought leaders from global and Chinese brands, 4A agencies and media organizations, offering analyses and discussions on digital marketing trends, industry best practices and case studies, with the most inspiring keynote presentations and interactive panel discussions, culminating in a brilliant digital marketing journey with industry pioneers. GDMS enjoys the Reputation of Eastern Cannes Lions International Festival of Creativity.
5,000,000+ Online & Offine View
70,000+ Participation of Marketers
815 Keynote Speeches from Decision Makers
65% Attendees coming from Brands
10 Years Accumulation and Precipitation


Global Digital Marketing Summit

Introduction
Introduction
Introduction
Introduction
Introduction
Introduction
Introduction
Introduction
Introduction
Presentation Materials Download
Day 1

Keynote Track

Nint, Charles Cao Omni tagging science, discovering opportunities hidden within 'scenarios'
Li Ning, Farrell Wang “In My Name”: Achieving Deep Connections Between the Brand and Individual Consumers
DeepZero, Mark Xie 6 Case Studies on Building AI Marketing Decision-making Capability to Drive Business Growth
Tencent Smart Retail, Chunze WU Stimulate the endogenous power of omni-channel and explore breakthroughs in business growth
VF Corporation， Hasan Boylu Creativity and Marketing in the Age of AI: New Approaches, Challenges, and Opportunities for Deep Consumer Connections
Mondelēz International, Jie CHENG Mastering the Convergence of Marketing, Media & Commerce
Day2

Keynote Track

Beiersdorf, Axel Adida AI for marketing – booster for Nivea and Eucerin love brands!
Fonterra Great China, Allen Liu Back to consumers and Breakthroughs in Circle Expansion to unlock new growth
LEGO, Stella Shen From De-centralization to Re-Centralization: Building Value-Driven Brand Power
Lenovo Group,Charles Wang AI for MKT——Content AI enhances marketing effectiveness
NetEase Media, Leo LI The Infinite Era of Brand Marketing
YOYI TECH, Roy ZHOU Bridging Content & E-commerce, AI Empowers the Path from Interest to Conversion
Day 1

Sub Track 1

BOITOWN, Bryan Ding Exploration in the fragrance market
Prosperity Academy,Angel Chen In the New Consumption Era, How to Develop an IP
Hellobike, Gerry Guo Prosperity Academy, Founder & Former Ogilvy China CGO, KOL in Marketing Industry, Angel Chen
Jmoon, Huai YI Standing Out in the Home Beauty Device Market: Leveraging Technological Strength in the New Consumption Era
Cathay Capital, Ida Ma Under the return of rational consumption, the marketing development trend of emerging brands in 2024
CHICMAX, Melinda Liu In the new era of consumption, new ideas for brand innovation and breakthroughs
Social Touch, Rui ZHANG In the era of differentiated demand, how can brands seize the opportunities of both consumption upgrading and downgradin
XIAO GUAN TEA, Jiang MEI From masterpieces to authenticity, the strategic upgrade of XIAO GUAN TEA brand
Xiao Ma Song & Company, Xiao Ma Song Identify the fundamental principles of business and establish a competitive edge for enterprise operations
Day2

Sub Track 1

Haoxiangni Health Food Co., Ltd., SHI XUN How to make the category innovation to be the best-selling products
Royal Canin China, Alexis Chao How Royal Canin wins over young pet owners through marketing innovations and continues to lead the industry
MENDALE Premium Bedding Products, Sa XIAO Pre-production of new hot-selling products: How can product innovation enable the growth of brand e-commerce hot-selling
CHEERS, Caihua LONG Digital Intelligence Marketing: Seizing the Dividends of the Stock Era
NielsenIQ China, Ray Wang Decode the growth engine of the 2024 e-commerce market
OSMPEARLS,Ting HE Non-standard high-value product categories: the "origin" of e-commerce growth
Day 1

Sub Track 2

Aier Eye Hospital Group, Dream Feng Cultivating a Forest for the Future
Gree Electric Appliances, Inc. of Zhuhai, Leslie Zhu Get the essence of population growth, enhance population stickiness and improve brand reputation
China Resources Sanjiu, Xiang YU A New Era for Brands: Exploring the Silver Economy in the Digital Age
Kantar China, Mazeline Guo Win the Elderly, Win the Market
COCO Healthcare, Siwen ZHANG Reshape old brands with the marketing methods of young brands
Omron Healthcare (China) , Meiqi DONG Pioneering the Frontier of Smart Health: Innovation Sparking New Opportunities in the Silver Market
SGMW, Qing YI With users at the core, achieve efficient accumulation of assets in the circle
SuoFeiYa, Morning Wang Setting up people-oriented rules, to rebuild the marketing era of home
MACRO, Peter Pei Youth-oriented transformation of a national brand
Trip.com Group, Xinxin WANG Tourism Market demand explodes, tapping into new growth in the silver circle
zdeer, Jude Wang How to craft innovative products by understanding shifts in consumer behavior and leveraging emerging platforms
Day2

Sub Track 2

Rokid, Huaqiang SHAO How to build a global brand in the era of spatial computing
Breo, Jennifer Liu Riding the Wind and Breaking the Waves, Gathering Momentum for Win Win - Reshaping and Growth of Brand Overseas Marketin
CHUNMI Technology Group, Yijun WU Brand Globalization Strategy: From Product to Global Influence
LYFEN, Zhenduo JIANG Deepen Digital Transformation, Stimulate Internal Change
Retail and Medical Industry Senior Expert, Jianhong Zhang Realize the closed loop from user insight to digital marketing with AI as the core
SHARGE, Will Zhang Finding Blue Ocean in a Red Ocean Market
XiaoDu, Jia jia Empowering Hyper-Personalized Brand Marketing with AI
Day 1

Partner Track 1

VIOOH, Calvin Chan The rise of programmatic DOOH: Global trends in media spending
Beijing Top Result Metro Advertising Co., Ltd. ，Theresa Wong Embracing Change, 'Thinking Fast' and 'Thinking Slow' for Outdoor Media
China Foundation for Rural Development, Luowei WANG The CTV platform supports the development of philanthropy brands for rural revitalization
Day2

Partner Track 1

Huan.TV&Ylab Gen Z Insights and Powerful Brand Communication Strategies
Localink|Newme，George Gu Leveraging TikTok to kick off the era of globalization of brand sailing
Meetsocial Group, Youchao DONG AI Empowers Cross-Border Marketing to Embrace New Challenges
Meetsocial Group, Celia Zhang SinoClick Empowers Domestic Brands to Start Out Overseas
Meetsocial Group, Charles Shen The Next Decade for Chinese Brands Going Global: Industry Insights and Trend Sharing
Puppy Electric Group,Richard Cai Establish a long-term brand overseas thinking
GN Pearl Group, Shuo ZHOU How to use wechat channels to live stream and sell goods to help businesses operate across the board?
nature benefit, Zimeng Founder IP: A New Benchmark for Growth Without Advertising
Weyushidai, Sichen WANG Reasonable and Intensive Cultivation: Creating a New Benchmark for Channels Business
Mr. Question Liu How Consumer Brands Can Capture the WeChat Dividend
growthbox, Fangzhou LIU How brands can find incremental growth opportunities in Wechat Video Account?
沪ICP备16010229号-2